Recently, I had the incredible opportunity to spend a day experiencing some of the best of the best in Vancouver. A group of us, writers and content creators, cruised around in a fleet of Lexus RX Ls on a Lexus Master Class where we visited select Masters that exemplified the 5 pillars Lexus prides itself on:
- Imaginative Technology
- Takumi Craftsmanship
- Exhilarating Performance
- Brave Design
Imaginative Technology – Master of Modern Tea Time
We seek technology that reaches beyond the comfort of the conventional and the safety of the familiar. Truly imaginative technology solves problems no one has yet identified. – Lexus Canada
We started at Cha Le Tea in Yaletown where I met the others who were also as lucky to have been invited out for the day with Lexus. This was just the beginning of a 12-hour adventure where we ‘kind of’ knew the details but not fully, keeping the element of surprise at the forefront for the day.
Takumi Craftsmanship – Master of Artisanal Bread, Master of Real Cheese, Master of Meats & Master of Spirits
Takumi is an ancient Japanese concept that holds the essence of absolute mastery of an art or craft.
We experienced this at A Bread Affair, Benton Brothers Fine Cheeses, Armando’s Finest Quality Meats, and The Liberty Distillery. These were our first stops on our adventure. All of these shops are located on Granville Island and while I’ve frequented them all before, I had a new found understanding and appreciation for their crafts after visiting with the owners more intimately.
A Bread Affair is BC’s first certified organic bakery. The artisan breads are made in small batches with top quality ingredients, and without preservatives.
The owner, Tanya trained under Keith Giusto – a fourth generation artisan baker who trained the US Olympic Baking Team. He is a renowned artisan baker known for his dedication to bread made through the trinity of the farmer, miller and baker, using the highest quality ancient grains. Tanya spent 7 days a week, usually 10 – 14 hours a day mixing, fermenting, shaping and baking each artisan crafted loaf, essentially perfecting her craft. She spent time understanding the science and art of artisan bread which embodies the saying on the wall above the Granville Island Bakery: “The Alchemy and Artistry of our Bread.”
When Jonah and Andrew Benton opened their doors, they had a simple goal — to help Vancouverites discover real cheese! Both brothers come from engineering degrees but after much soul searching, they discovered their true passion lies in artisanal high-quality cheese sourced from around the world.
The brothers believe in offering real, fresh-off-the-wheel cheeses with a difference in quality you can truly taste. Over the years, they have become synonymous with the best artisanal and raw milk cheeses Vancouver has to offer.
Armando Bacani is the owner of Armando’s Finest Quality Meats, an award winning family butcher shop located at the Granville Island Public Market in Vancouver British Columbia. Since opening in 1987, the shop has been offering a wide variety of meticulously sourced premium quality products.
Armando has since been acknowledged as a master butcher, serving the finest quality meats preferred by discerning home chefs and some of Vancouver’s most notable chefs and restaurateurs, such as David Hawksworth and Harry Kambolis, who swear that Armando is their ‘go-to’.
The Liberty Distillery on Granville Island was Vancouver’s first distillery to produce unique, hand-crafted, premium spirits made from 100% BC organic grain and high quality BC ingredients.
Through their belief that distillation is a fascinating mix of art and science all wrapped into one, they’ve been providing opportunities to taste and experience spirits in a whole new way.
Exhilarating Performance- Master of Adrenaline
The real measure of exhilarating performance runs much deeper than a list of impressive performance statistics. It’s about the feeling of anticipation or the rush of adrenaline that you experience when you are embarking upon something exciting.
Offering one-of-a-kind, memorable experiences that take your breath away, SKY Helicopters takes passengers on an aerial tour of picturesque mountain views, cascading waterfalls, alpine lakes and untouched nature. SKY Helicopters redefines helicopter flight and provides an unmatched experience of the West Coast.
Brave Design- Master of Culinary Courage
Some features of the Lexus RX series that peaked my interest:
- The cars in this series were the first-ever luxury SUVs
- The RX Series boasts a total of 13 model and trim combinations, from the all-new three row RX L to various traditional gas or advanced gas-electric hybrid powertrains and the performance-focused F Sport. We found the car extremely quiet, even while the engine is running, which allowed us to enjoy the incredible sounds system even more
- A 12.3” interior display (almost as big as my laptop screen!)
- Seat heaters are present in both the back seats and the front
- Driving the RX series vehicles is such a treat as they turn so easily and stop so smoothly
- Automatic high-beam that senses when a car is coming in the opposite direction and automatically shuts off plus an assortment of impressive safety features found in Lexus Safety System Plus
Conformity isn’t an option.